Morevoo
One Wallet. Infinite Vendors. Earn Everywhere, Redeem Anywhere.
About the startup
Morevoo is Egypt's first cross-vendor loyalty and merchant SaaS ecosystem — the Infinite Rewards Network that connects physical and online businesses with their customers through a unified points wallet.
Unlike traditional loyalty programs locked to a single brand, Morevoo allows customers to earn Morevoo Points at any participating vendor — a café, gym, pharmacy, salon, or online store — and redeem them at any other vendor in the network. One app. One wallet. Infinite earning opportunities across Cairo, Alexandria, and beyond.
For vendors, Morevoo delivers QR-based offline loyalty with zero hardware, a full SaaS dashboard with CRM and analytics, campaign management, and monthly EGP settlement for cross-network redemptions — all in 60 minutes from signup to live.
For enterprise brands, Morevoo offers a co-branding engine where FMCG companies, telcos, and banks can sponsor points across the entire vendor network — turning Morevoo into a coalition rewards infrastructure for Egypt and MENA.
Founded by Almoataz-Bellah Nasser Sallaheldin (CEO, 17+ years in Egyptian banking and SME commerce) and Mohammad Hamid (CTO, 50+ enterprise digital solutions delivered), Morevoo is raising a seed round to acquire its first 500 active vendors, launch the customer mobile app, and establish the network density needed to attract corporate co-branding partnerships.
The Egyptian loyalty market stands at $303M in 2025, growing at 18.8% annually. No competitor has built the offline SME cross-vendor coalition network. That gap is ours.
Industry
fintech
Startup stage
MVP
Background
Morevoo is Egypt's first cross-vendor loyalty network and merchant SaaS platform. Customers earn points at any participating offline or online vendor and redeem them across the entire network via one unified digital wallet. Vendors get QR-based loyalty, CRM, analytics, campaigns, and monthly EGP set
Sectors
fintech, b2b_saas, e_commerce, retail
City
Cairo
Country
Egypt
Business model
b2b2c
Target market
SMEs and physical businesses in Egypt — cafés, gyms, pharmacies, salons, restaurants, and retail — plus online vendors and enterprise brands across MENA seeking loyalty and commerce tools.