Sporton

About the startup

Sporton is a platform that helps athletes in Egypt showcase themselves and connect with clubs, brokers, institutes, and brands. With so many athletes struggling to market their skills, we wanted to create something like LinkedIn but for sports. On Sporton, your profile is like your athletic CV that anyone can view with one click. We added AI features too – it can analyze your match videos and give insights, filter harmful content, and even help you sell your used sports equipment quickly. Our goal is to make it easy for athletes to grow their careers, and we make revenue from pro accounts and ads.

Industry

media, ai_ml, hrtech

Startup stage

pre_revenue

Background

Building Sporton — a LinkedIn-style platform for athletes in Egypt to showcase talent, connect with clubs, brokers & brands, and grow their careers. Featuring AI-powered match analysis, smart moderation, and sports marketplace tools.

Sectors

Community Platforms, Big Data & Analytics, HRTech & Talent Platforms, media, e_commerce, other

City

Cairo

Country

Egypt

Business model

SaaS

Target market

Athletes in Egypt and the MENA region, especially youth and semi-professional players seeking exposure, career opportunities, and connections with clubs, brokers, academies, and sports brands. Sporton also serves organizations looking to discover and recruit athletic talent efficiently.

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