محمد محمود
About the startup
\r\nPure Cosmetics is an emerging Egyptian beauty startup based in 6 October City, dedicated to making premium skincare and makeup accessible to young women and university students. Our business model blends retail and digital — with a physical presence near 6 October University and a strong social media strategy that focuses on authentic, viral-style content rather than traditional advertising.\r\n\r\nWe aim to become a trusted local brand by curating top-selling international and Egyptian beauty products, while developing our own product line over time. With a foundation in smart pricing, aesthetic presentation, and creative digital storytelling, Pure Cosmetics is positioned to grow into one of the most recognized youth-focused beauty brands in Egypt.\r\n
Industry
retail
Sectors
retail